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Diamonds

Diamond Sales

Rochester Gold & Jewelry Exchange sells top quality diamonds at wholesale prices. We have diamonds for every budget – allowing you to purchase a larger stone for less compared to others.

Come in and pick out the perfect diamond for an engagement ring, earrings, pendant or bracelet today! Our jewelry experts will take the time to educate you about diamond buying using the 4C's...

Clarity

A diamond's clarity is determined by the number, nature, position, size and colour of internal characteristics called "inclusions" and surface features called "blemishes". Clarity is measured on a scale ranging from pure (flawless) to heavily included (I-3). The clarity of a diamond is graded by using 10X magnification under good lighting by an experienced grader. The final clarity grade is usually determined by how easy the inclusions and blemishes are for the grader to see.

Color

Ideally, a diamond should have no colour at all, like a drop of spring water. Increasing degrees of body colour are measured on a scale ranging from no colour at all (D) to deeply coloured (Z). Beyond "Z" is the range where the diamond's colour is vivid and rich, called "fancy colours". Diamonds of known colour are used as comparison stones for colour grading. Grading is done by comparing the diamond to be graded against these "master stones" under either artificial or natural north daylight (in the Northern Hemisphere).

Carat

Carat is the unit of weight for all gemstones. One carat is subdivided into 100 "points". Therefore a diamond measuring 75 points is 3/4 carat in weight, or 0.75ct. There are five carats in a gram.

Cut

Cut, sometimes the forgotten "C", ensures that a given stone has maximum brilliance and sparkle which would not be the case were the stone cut for weight alone. Simply put, when looking at a diamond, if it doesn't catch your eye or if it doesn't flash in the light, it's probably not well cut. Good cutting is what brings fire to the ice.